Green Shoots Blog
Longer, broader, and with a more authentic hardwood look than ever before, the coastal-inspired Cali Vinyl Longboards collection is an instant classic. Extra-large planks in eight different styles make for faster installations and spaces that feel more open and serene. CALI dealer partners are already sharing rave reviews as the collection hits homes.
CALI, has kicked off the fall building season with a fresh luxury vinyl plank collection — Cali Vinyl Longboards. True to its name, the new flooring offers extra-large dimensions with planks measuring 70 ⅞ inches long by 9 inches wide. The expanded rigid core boards (over 45% longer than original Cali Vinyl planks) allow installations to go faster and deliver more open looking spaces.
The Longboards moniker also pays tribute to the coastal inspirations which framed CALI’s origins 15 years ago. (The company was founded by two environmentalist friends while on a yearlong surf trip.) Highly detailed wood grain imagery achieves eight new styles, including North Shore Oak, Point Break Pine, and Windswell Hickory, with colors that infuse homes with seaside serenity. Longboards floors also feel like hardwood, with specialized knot and grain embossing that matches up with what you see.
North Shore Oak
CALI dealer partners who got a chance to preview the collection have reacted warmly. Dan Mandel of Sterling Carpet & Flooring in Orange County, California said, “The visuals were incredible and definitely some of the best I have seen in wide format long plank SPC [stone plastic composite]. Also an amazing color line that works great in our marketplace. High quality at a very competitive price point.”
Like all Cali Vinyl collections, Longboards are 100% waterproof and can be installed in kitchens, bathrooms, and below grade. An extra durable construction allows for easy cleaning and includes a commercial-grade 20 mil thick scratch resistant wear layer for high traffic walkways.
A GeoCore limestone composite foundation increases dimensional stability, allowing planks to be installed right out of the box without any acclimation or transition pieces. Attached acoustic padding lines each plank making for quieter rooms and softer steps.
The omni-channel flooring and decking company saw a significant jump in revenue in 2019, securing over $133.6 million in sales and a spot on the prestigious Inc. 5000 list. The recognition marks another year of product innovation and expansion, new...
The newly-expanded collection includes attached acoustic padding for quieter, more comfortable rooms. Like the original Cali Vinyl Pro line, Mute Step planks are 100% waterproof and strengthened with a GeoCore spine of limestone composite. Cali is adding...
LAST UPDATED: 3/26/2020 As the world responds to COVID-19 (Coronavirus), we here at CALI are prioritizing the well-being of our customers and team. To protect the health of staff at our San Diego headquarters we began transitioning to working from home on March 12,...